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POS Placement

The Importance of Good POS Placement

Point-of-sale placement is a key part of the marketing strategy for your products or services and is proven to increase sales and awareness of your brand. After investing time and money in the design and production of your POS can you be sure it’s being presented to its full potential? That’s where Contact’s national POS teams add value.

We’ve found that the in-store compliance of POS placement can be as low as 45%! Can you afford to miss out on the sales opportunities this will induce?

Experienced Results in the Field

Contact offers fulfilment services to manage the full process of siting POS in-store. Throughout the years we’ve managed successful POS Placement campaigns for The Independent, Tesco, Cow & Gate, Hungry House and Autoglym.

All clients will also have the opportunity to utilise our bespoke reporting systems which provide a detailed information on your campaign, including photos of the process.

Contact in Action

Tesco selected Contact Field Marketing to manage the implementation of their new point of sale within the frozen food section of Tesco throughout the UK. The teams were required to remove all of the old… Read More

 

Fruit of the loom merchandising campaignThe Independent A key aspect of the Independent’s marketing activity is the placement of Point of Sale within retailers throughout the UK. Contact manage the POS placement… Read More

 

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